Your brand, in every conversation
that drives the purchase.
An agent that monitors your target subreddits, identifies the threads worth joining, and drafts brand-voice replies for your team to review and post. Always-on. Never autonomous.
Subreddit-native. Thread-aware. Always-on.
Not a chatbot. Not a dashboard. A working community presence that listens, drafts, posts, and reports — all the way through to the outcomes that move the business.
Where your buyers actually decide.
Listening and posting across the subreddits where the purchase conversation happens. Not owned channels.
You see what the agent sees.
Every listen, draft, and post lands in one feed. Approve, edit, or tighten the brief — in plain language, from Slack.
Sentiment, share of voice, conversions.
Coverage compounds, week over week.
Onboarding looks like briefing a hire.
Not configuring software. A structured brief — voice, products, no-go topics, escalation rules.
# Brand voice voice: "helpful, technical, never salesy" products: - "ceramic coatings" - "PPF kits" # Escalation review_topics: - "competitor comparison" - "warranty claim" channels: ["r/Detailing", "r/AutoDetailing"]
Slots into your workflow. No new tab to open.
Approvals land in Slack. Outcomes land in your reporting. The agent is the work, not the platform.
Seven steps, end to end.
From raw forum signal to posted reply and weekly report — the full workflow the agent runs, every day.
Listening
A workflow engine runs on a daily schedule, pulling live thread data from agreed subreddits via the Reddit API. Filters against your keyword list and post quality — image-only threads discarded. Result: a focused list of conversations where your brand can contribute.
Classification
Each thread is classified into one of eight categories: product recommendation, technical setup, warranty, competitor comparison, general education, complaint, news post, or general. This determines which knowledge sections load for the draft — not the entire database.
Drafting
The classified thread plus relevant knowledge goes to the language model. The agent reads brand knowledge, category context, tone, and guardrails — then generates a draft reply. It can call a live web search for confidence gaps: specs, compatibility, regulations.
Review
The draft arrives as a threaded message in Slack, Google Chat, or Teams — with subreddit, original title, Reddit link, excerpt, and the draft. Your team responds in natural language: "Looks good" approves, "Make it shorter" triggers an instant redraft. The agent holds full context.
Posting
Your team member copies the approved draft and posts from your brand Reddit account. The agent never posts directly. It confirms, logs the Reddit comment URL, and records the outcome.
Learning
Every interaction is stored — draft, feedback, quality rating. Accumulated data improves future drafts. The system compounds with use: the longer it runs, the better it knows your voice.
Reporting
A weekly performance report delivered to the same channel. KPIs agreed during onboarding — not generic metrics. Sentiment trend, share of voice, referral conversions, and draft acceptance rate.
Five files. Built once. Always improving.
The agent's intelligence isn't generic. It loads your brand's specific knowledge for every thread it touches — and only the sections relevant to that thread's category.
Persona
Who is speaking — a named representative or brand account, their role, and how they present in the community. This is the face your brand shows in threads.
Brand knowledge
Products, specs, positioning, and proof points. The agent draws on this to answer technical questions accurately without hallucinating specifications.
Category knowledge
The broader technical landscape: community vocabulary, common questions, context your buyers assume. Only the relevant sections load per thread — not the entire database.
Tone guide
Register, energy, vocabulary used and avoided. The difference between "helpful and technical" and "corporate and vague" is in this file.
Guardrails
What the agent must never say — competitor references, pricing claims, warranty language, regulatory sensitivities. Brand-specific, not a generic filter. This file protects you.
Your database
All five files live in your own Neon database. EsitoLabs updates them as your brand evolves. When you end the engagement, you keep everything.
Your tools. Your data. Your bill.
The agent runs on client-owned infrastructure. EsitoLabs builds and maintains it. You own it and pay the costs directly — no markup, no lock-in.
Nobody can read your keys back.
API keys and credentials encrypted in your Fly.io account. Nobody — including EsitoLabs — can access them once set.
Suspended in 30 seconds.
EsitoLabs can pause the agent in 30 seconds via a config change. When you end the engagement, you keep the tools, the database, the draft history, and all five knowledge files.
One channel. All drafts, reports, redrafts.
The agent exists as a named application in your Slack, Google Chat, or Teams workspace — with its own avatar and badge. All activity flows through one auditable stream.
Live in 7 days. Or 6–8 weeks. It depends on one thing.
Reddit's spam filters shadowban approximately 100,000 new accounts per day. Whether you have an existing Reddit account determines which track you're on.
Warmup track — 6–8 weeks
Reddit requires account history and karma before an account can participate credibly. We guide you through it.
- EsitoLabs provides daily comment drafts during warmup
- Your team member posts 10–30 min/day to build karma
- EsitoLabs checks weekly and runs shadowban checks
- EsitoLabs signs off go-live when the account is ready
Fast track — 1–2 weeks
If you have a Reddit account with karma and post history, you can be live in 1–2 weeks. The onboarding call does the rest.
- One 90-minute onboarding call to build the brief
- Tool accounts set up during the call
- Days 1–7: calibrate in review queue with live drafts
- EsitoLabs handles moderator outreach for verified flair
Clear responsibilities. No grey areas.
EsitoLabs builds, runs, and improves the agent. Your team reviews drafts, posts to Reddit, and owns the account. That division is the design.
We build and run the machine.
- Agent build, deployment, and ongoing maintenance
- Initial knowledge base build (all five files)
- Ongoing knowledge base updates as your brand evolves
- Chat platform app creation and configuration
- Thread detection, classification, and draft generation
- Weekly performance report
- Warmup drafts and shadowban checks (new account track)
- Moderator outreach templates for verified brand flair
You control the posting.
- Draft review and approval (in Slack / Chat / Teams)
- Posting approved replies from your Reddit account
- Reddit account ownership and management
- DMs and mod mail (agent does not handle these)
- Tool account creation and billing
- API key and credential management
- Draft quality scoring and feedback
- Warmup posting activity (10–30 min/day, new account track)
Questions about the Reddit agent.
Straight answers on how it works, what it costs, and what you're signing up for.
No. Every draft is reviewed and approved by your team before posting. Your team member copies the approved draft and posts from your brand Reddit account. The agent never touches Reddit directly.
We provide two onboarding tracks. If you have an existing Reddit account with karma and history, you can be live in 1–2 weeks. If you're starting from scratch, Reddit's spam filters require a 6–8 week warmup period. We provide daily comment drafts and check in weekly to guide you through it.
We build it during the onboarding call — five files covering your persona, brand knowledge, category context, tone guide, and guardrails. You review and sign off. We update it as your brand evolves. You own it, and it lives in your own database.
The agent runs on client-owned tools that cost approximately $50–95 per month billed directly to you: n8n (~$20), ScrapeCreators ($5–15), an AI provider (~$20–50), Neon (free tier), and Fly.io (~$3–6). EsitoLabs does not mark up these services.
Any subreddit you nominate during onboarding. We start with a focused list based on your category, then expand based on thread quality and engagement data. We also advise on moderator outreach for verified brand flair, which increases reply credibility.
EsitoLabs can suspend the agent in 30 seconds via a config change. When the engagement ends, you keep everything: the knowledge base, the draft history, the tools, and the credentials. They're in your accounts from day one.
Show the machine.
Don't make them read the manual.
Forty-minute working call. We'll show you a live Reddit agent feed for a brand in your category and walk through the brief format.